As a full-service digital agency, Peach Loves Digital helps businesses bring new products, apps and brands to market. In this testimonial, Founder & CEO Nathan explains how CAASie has become an integral part of that process - giving clients access to digital billboard campaigns that were once out of reach.
The Challenge
Peach Loves Digital is a full-service digital agency, working with businesses from concept through to launch.
They are constantly looking for ways to help clients launch products and brands with maximum impact. However, traditional out-of-home advertising was often difficult to recommend, requiring significant budgets, lengthy planning processes and specialist knowledge that made it inaccessible for many clients.
Why they chose CAASie
For many businesses, billboard advertising has traditionally been viewed as something reserved for large organisations with equally large budgets.
Nathan believes CAASie changes that.
By removing many of the barriers associated with traditional out-of-home buying, businesses of all sizes can access premium digital billboards, reaching the same audiences and appearing alongside some of the world's biggest brands.
"If you're a small business, you can't afford billboards... CAASie enables small businesses to behave like big businesses."
For Peach Loves Digital, CAASie isn't just another advertising channel - it's become part of how they launch products.
Whether promoting a new app, introducing a brand or supporting a product launch, the platform allows the agency to seamlessly incorporate digital out-of-home into broader marketing strategies.
"If we're releasing an app for somebody... let's tell everybody about that app."
Their experience
Turning Complexity into Simplicity
One of the biggest surprises for Nathan was how quickly he could access the information needed to plan a campaign.
Instead of navigating lengthy planning processes, CAASie provides instant access to market insights, available inventory and campaign planning tools, making it easy to understand where and how to advertise.
What was once a slow, manual process became something that could be achieved in just a few clicks.
"It changed that archaic process into something that became easy and simple."
Smarter Campaign Planning
Beyond simplifying campaign creation, CAASie provided the team at Peach Love Digital with the insights needed to make informed decisions from the very beginning.
Understanding market size, available inventory and campaign opportunities allows agencies to plan with greater confidence, helping clients reach the right audiences without unnecessary complexity.
"The intelligence that it drives is crystal clear and perfect."
Delivering the "Wow" Factor
For Peach Loves Digital, success isn't just about delivering results it's about exceeding client expectations. By introducing digital billboards into launch campaigns, they can offer clients something they never expected: the opportunity to see their brand promoted alongside some of the world's biggest companies.
Nathan describes the reaction as overwhelmingly positive, with clients realising they can now access a marketing channel that had previously felt out of reach.
"The overwhelming response... is 'Wow. This is a game changer.'"
Your ads in
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Only pay for what you use. No upfront costs.
Just you, your ads, and billboards.
