Outdoor event marketing.

Fill seats, drive registrations, and put your event in front of the people who will actually show up.

Concerts. Sports seasons. Festivals. Product launches with a dress code. If it has a date, an audience, and seats to fill, I can help with outdoor advertising for events.

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The perks.

perk

/ pəːk /

noun

Reach the right people within striking distance.

Run your ads near your event venue, along the routes people already take to get there, and where your audience already spends time. You're not blasting the entire region – you're being strategic about it.

Relevant times & places.

Want to tell your competitors' customers just how much better you are?

Of course you do. And yes - you can.

Run it in phases.

Running a pre-sale push followed by a last-chance urgency burst? Swap creative and adjust timing without touching the phone.

Stop anytime.

Your event has sold out - why continue serving ads?

Pause your campaigns with a click of a button and stop consuming budget when you don't need to.

Used By
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It gets better.

Showcase your event - everywhere.

shoh·keys

/ˈʃəʊ.keɪs /

verb

Follow your audience.

Choose as many (or as few) boards as you want from over 140+ media owners. Mix and match boards to suit your marketing objectives.

Target the best times of day.

Control when your campaign goes live - down to the hour of day. Does your ad look best at sundown? Then target those hours alone if you'd like.

Change ads on the fly.

No need to place calls or organise creative ahead of time - swap creatives without the headache.

Quick Pricing
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Featured CAse Study

Proof in the pudding.

Other folks who have used me for outdoor event marketing - and loved me.
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Still thinking?

A snippet of FAQs

How far in advance should I start running outdoor ads for an event?

Four to six weeks is the industry norm; two to four weeks is solid in a pinch. You can do shorter, especially if you're running urgency messaging in the final stretch.

Regardless of the options you choose, DOOH event advertising setup with CAASie takes less than 10 minutes, so you're not losing lead time to paperwork.

Can I target specific locations, such as near my venue or along the route there?

Yes. You can promote an event with digital billboards or screens wherever they’re available.

You can concentrate everything near the venue, spread across commuter routes, target nearby precincts, or some combination of all three.

Do I need a big budget to run event advertising on digital billboards?

With CAASie, you pay per play, with no platform fees and no lock-in.

What you spend is up to you. If you're running a major event campaign across multiple cities, CAASie scales to that. If you're testing a market with a tighter budget, I can scale to that too.

Check out the pricing page.

Questions?
Not sure where to start?

I can help.
Kind of.

I have a few courses you can look at to get started with if you're DIY-ing. Or, if you're curious about managed services, reach out.

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FAQ HeaFrequently asked questions about digital outdoor advertising for events.ding