Imagine being able to advertise your brand to consumers when they are the most attentive, with a positive and motivated mindset, and potentially over a period of 60+ minutes. Well, that's the benefit of advertising in the gym!
You have a captive audience for the duration of a workout, which means they might see your ads several times per session, building both familiarity and, on a sneakier note, subconscious bias. Even post-workout your customers are feeling pumped, and that’s exactly how you want them to feel when interacting with your brand and messaging.
There’s also a bit of a niche to advertising in the gym. Products and/or services relating to healthy lifestyles and looking after yourself fit this environment perfectly. Not to mention that most gym-goers spend a lot of moolah on those memberships and on keeping themselves looking and feeling great - they’re generally not averse to spending money on themselves.
I have access to around ~800+ screens in gyms all over Australia, and you can get your ads up on any of them with a CAASie.co account. So go ahead and make one.