Atlanta boasts a diverse inventory for DOOH advertising, making it incredibly easy to target commuters both heading in and out of the downtown district. I’ve got over 2,000 screens across the city, from roadside billboards to the many train and subway / bus shelters and urban panel boards that broaden exposure to people who aren't fortunate enough to own a parking spot at work.
Whether you're chasing highway eyeballs on the Downtown Connector or the after-work crowd in Midtown and Buckhead, CAASie has a screen for it ‒ no media buyer required.
When it comes to DOOH advertising in Atlanta, the Downtown Connector (I-75/I-85) and the I-285 perimeter arguably provide the biggest commuter reach, putting your ads in front of potentially hundreds of thousands of drivers each day. As you move towards Midtown, Buckhead, and Atlantic Station, the focus shifts to foot traffic and evening spend. In these areas, you’ll find digital screens at gyms, retail establishments, and office buildings, where audiences view those screens on foot rather than behind the wheel. MARTA's rail network adds another angle for reaching Atlantans who've skipped the car altogether.
Between the interstate giants and the street-level urban panels, Atlanta's DOOH coverage runs from the highway down to the sidewalk. The right board, therefore, is usually a question of who you're trying to reach, not whether the reach exists.
Like Google or Meta ads, I'm a self-service ad platform.
All you have to do is make an account to get started.
Pricing on CAASie averages around $0.81 per ad play in Atlanta, with a CPM of approximately $16. There are no lock-in contracts, and some publishers do not set minimum spend requirements. Use the Cost Estimator to get a quote that is specific to your campaign.
Create a CAASie account and browse the map of available boards in Atlanta. Choose the DOOH advertising screens that fit your campaign, upload your creative, and set your dates. It’s that easy.
Publishers available through CAASie in Atlanta include Outfront Media, Intersection, Orange Barrel Media, and Lamar.
No. CAASie is built for brands and small businesses without a traditional OOH media budget or an agency on retainer. You set your own spend and scale up or down as you need to.
