Bus shelter ads are a great way to reach people who are not just catching the bus, but also those who are walking or driving past.
You see, these boards are all digital - which means they're quite heavily illuminated, and hard to ignore.
If you're aiming to target the actual public transport users, there's an added - uh - benefit...of long wait times for their bus. Long enough, that people will actually look up from their phones out of boredom. And your ad will be there. And I'm sure your wonderful ads will be more interesting than the Facebook feed at 4PM in the afternoon.
I have access to around ~500 of these bus shelters all over Australia, and you can get your ads up on any of them with a CAASie.co account. So go ahead and make one.